GTM AI 2025 Report

The GTM AI 2025 Report delivers crucial insights on artificial intelligence implementation across go-to-market functions, challenging conventional wisdom with evidence-based findings. It offers a clear blueprint for success through four strategic recommendations that significantly boost adoption rates. This essential guide helps executives maximize AI investments and gain competitive advantage in today's rapidly evolving landscape.
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Created by

Jonathan Kvarfordt

GTM AI Nerd
Jonathan Kvarfordt aka Coach K is an experienced leader in go-to-market strategies and AI integration. With a deep understanding of sales, marketing, and enablement, he has dedicated his career to helping organizations leverage AI to optimize their business functions. As the creator of innovative frameworks and the founder of GTM AI Academy, Jonathan focuses on making AI accessible and practical for teams at all levels. As the author of this guide, he provides clear insights and actionable strategies to help professionals incorporate AI into their daily workflows and long-term business goals.
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